BREAKFAST ATTENDEES
Nordic Digital Marketing Manager, Miele | CPO, Bonnier News | E-commerce Manager, UNICEF Sverige | CEO, SCHMACK | Manager Digital Infrastructure, NCC
Wednesday Hybrid Breakfast
Digital Key Trends in 2023 and Beyond: Accelerating Automation and Workflows
Digital Key Trends in 2023 and Beyond: Accelerating Automation and Workflows
Datum
29aug
Tid
08.30-09.30, Breakfast starts at 08.00
Plats
Helio Slussen | Peter Myndes backe 16
Registration closes on August 28th 17.00
Digital Key Trends in 2023 and Beyond: Accelerating Automation and Workflows
As we look to the future, one thing is apparent— as customers continue to raise the bar for great experiences, it will be critical for business to respond with personal experiences. You need to be creative thinkers and problem solvers and to find ways to quickly solve both your own business problems and those of you customers.
Join this Wednesday Breakfast and learn about digital trends in 2023 from two Adobe Experts that will help you chart a course through the shifting digital economy. Explore how increased automation and improved workflow can help overcome friction in the delivery process and meet customer expectations across channels.
This event will explore the key elements needed to provide a meaningful and personalized experience, through the lens of:
1. Shifting digital landscapes
2. Customer expectations across channels
3. Increased automation & improved workflow
Program
8.00 | Breakfast
Registration and breakfast
8.30 | Introduction
Mats Gustafsson, CEO & Founder | Wednesday Relations
8.35 | The Marketing Automation Journey: Key Trends, Cases & Practical Tips
Carlos Duez, Customer Journey Go To Market lead Western | Adobe
Jo O’Connor, Principal Solutions Consultant | Adobe
9.25-9.30 | Questions and summary
Target Group
This seminar is for delegates worrking within the line organization in Marketing, E-commerce, Data, Marketing Automation, Customer Experience and Business Development functions.
The event is not open for competitors to our partner.
Online registration closes on August 28th, 17.00
Speakers
Jo O’Connor
Principal Solutions Consultant | Adobe
Jo has always been fascinated by solving problems, which is probably why she is now a solutions consultant. At Adobe she works with customers and partners to use Adobe technology solutions to deliver real business value. She started her working life as a scientist, and has now come full circle. Increasingly using the data and modelling techniques from those days to help customers move into the world of machine learning and artificial intelligence. The world is changing, and she is proud to be working with Adobe to help her customers to move in that changing world with confidence.
Carlos Duez
Customer Journey Go To Market lead Western | Adobe
Carlos helps companies that are pushing their digitalisation to the next level and improve their customer experience by leveraging the power of unify data, online and offline, in order to send meaningful communications to the right people, at the right time and through the right channel. Currently, he's GTM Leader for Customer Journey Management for Western Europe at Adobe.
Mats Gustafsson
CEO & Founder | WEDNESDAY RELATIONS
Mats founded Wednesday Relations 2002 and have extended experience in marketing, sales, digital business and CRM. Mats has worked in line-positions within marketing and sales in Sweden and worldwide. Together with Wednesday Relations, Mats has created a lot of conferences and seminars, and is also a very popular and well-experienced moderator.
Breakfast Partner
Adobe is the global leader in digital experience and digital media solutions. Our tools and services allow our customers to create groundbreaking digital content, deploy it across media and devices, measure and optimize it over time and achieve greater business success. We help our customers make, manage, measure and monetize their content across every channel and screen.
