Embracing Disruption in an Age of Change
Datum
30maj
Tid
08.00 - 08.40
Plats
Hilton Hotel | Slussen
Guldgränd 8 | Stockholm
Pris
Kostnadsfritt
Radical Loyalty: Embracing Disruption in an Age of Change
During the session, we will uncover strategies on how marketers can adopt radical approaches to loyalty strategies in a rapidly evolving business environment.
We will cover areas such as gamification, VR/AR, metaverse, AI, and Machine Learning, how they can be leveraged for loyalty programs and ways marketers can respond to the ever-evolving consumer needs.
The session aims to challenge the audience to think critically about their loyalty strategies and where they can inject innovation and a bit of rebellion. It also encourages them to embrace change, take calculated risks, and be unafraid to disrupt their industry norms.
This breakfast event is the unofficial launch of Customer Loyalty Conference 2024 and is free of charge.
Interested in joining the whole conference? Check our site and program which includes speakers from Bonnier News, Oculos and more! Continue reading here >>
Agenda
07.30 | Breakfast is served!
Registration and breakfast
08.00 | Introduction
Mats Gustafsson - CEO & Founder | Wednesday Relations
08.05 | Radical Loyalty: Embracing Disruption in an Age of Change
Speaker: Georgia Gkolfinopoulou - Marketing Strategist | Marigold
08.35 - 08.40 | Questions and summary
Speakers
Georgia Gkolfinopoulou
Marketing Strategist | Marigold
Georgia is a results-driven marketing strategist with CRM, loyalty, and digital transformation expertise. She is skilled in developing and executing effective marketing strategies that align with business objectives, driving growth and revenue through innovative campaigns that leverage automation and AI capabilities across the customer lifecycle.
Mats Gustafsson Waxler
CEO & Founder | WEDNESDAY RELATIONS
Mats founded Wednesday Relations 2002 and have extended experience in marketing, sales, digital business and CRM. Mats has worked in line-positions within marketing and sales in Sweden and worldwide. Together with Wednesday Relations, Mats has created a lot of conferences and seminars, and is also a very popular and well-experienced moderator.
Breakfast partner
Marigolds approach to relationship marketing stands alone in a world of one-size-fits-all marketing technology companies. Our solutions are designed for your specific size, industry, and maturity, giving you the technology and expertise you need to grow the relationships that grow your business, from customer acquisition to engagement to loyalty.
