Wednesday Webinar
Ensuring continuity in your marketing – with Oracle, Consid and ON24
Ensuring continuity in your marketing – with Oracle, Consid and ON24
Datum
23jun
Tid
13.00-13.40
Plats
Online
Pris
Kostnadsfritt
Ensuring continuity in your marketing – with Oracle, Consid and ON24
Marketing is constantly undergoing change, whether that’s down to new technology, legislation coming into effect or global events taking place, marketers are always adapting to change.
But with so much change going on, how can we ensure that there is continuity in what we do?
Join us for a live panel webinar where our speakers reveal what they have in mind for their marketing plans throughout the rest of the year, and what lessons they’ve learnt when times get tough.
Agenda
13.00 | Introduction Wednesday Relations
Mats Gustafsson, Founder, CEO @ Wednesday Relations
13.05 | Panel discussion: Ensuring continuity in your marketing – with Oracle, Consid and ON24
• How marketing channels have undergone a complete change and what we need to be aware of.
• What our panel have in mind for their future event strategy.
• How to ensure your current webinars have a use for the future months ahead.
• What you can do to remain customer focused.
• How to make gradual change without disruption.
Panel speakers: Martin Edenström, Jenny Troglin & Minesh Mistry
Panel moderator: Mats Gustafsson
13.35-13:40 | Questions and summarize
Target group
This webinar is best suited to those of you in a marketing role. The webinar is unfortunately not open for competitors to our partner ON24.
Are you interested but do not have the opportunity to see this webinar live? Sign up anyway, and we will make sure you get access to the recorded version afterwards.
Speakers
Martin Edenström
Managing Director Stockholm @ Consid
De senaste 20 åren har Martin Edenström tagit del av den svenska digitaliseringen inifrån de största projekten i CEO, CMO och PMO-ledningsroller på de största managmentbolagen samt välkända, snabbväxande webbyårer. Framfarten har samtidigt noga dagligen dokumenterats i egna nyhetskanalen MKSE.com. Som blivit något av en branschbibel med tusentals dagliga besökare. Idag jobbar Martin som regionchef på niofaldiga Gasell-bolaget Consid med 1000 anställda.
Jenny Troglin
CX Field Marketing Manager Nordics @ Oracle
Jenny is a highly experienced Marketing Strategist and Brand Manager skilled in Marketing and Brand Management, Budgeting, Market Planning, Sales, and Entrepreneurship. Before joining Oracle she was in charge of the strategic and operational work of the marketing team at Daresay Digital Agency, where she managed content production and digital marketing (SEO, SEM and social media marketing).
Mats Gustafsson
Founder, CEO @ WEDNESDAY RELATIONS
Mats founded Wednesday Relations 2002 and have extended experience in marketing, sales, digital business and CRM. Mats has worked in line-positions within marketing and sales in Sweden and worldwide. Together with Wednesday Relations, Mats has created a lot of conferences and seminars, and is also a very popular and well-experienced moderator.
Minesh Mistry
Marketing Programs Specialist @ ON24
Minesh recently joined ON24 early this year and is responsible for coordinating marketing campaigns across the EMEA region both for the company and with partners. Having built the webinar program from scratch in his previous role, he has seen first hand the value that they bring to marketing teams and how they can be a vital channel for engaging with audiences.
Webinar Partner
Through the ON24 Platform, marketers can build data-rich, interactive webinar and content experiences, understand audience behavior and turn that intelligence into action. Informed by more than a billion engagement minutes — including 12 million polls, 1.3 million surveys, 1.5 million conversations, and conversion of over 17 million resources — marketers drive more revenue from ON24 experiences than any other digital channel.
