Wednesday Live
How to deliver revenue growth with your Marketing Automation Technology
How to deliver revenue growth with your Marketing Automation Technology
Datum
16mar
Tid
08:30 - 09:30
Plats
Online
Pris
Kostnadsfritt
How to deliver revenue growth with your Digital Marketing strategy
A digital strategy is an essential tool for your business. Companies with a clear strategy, that regularly measure their efforts, see a 60% faster growth than those without a strategy.
Going from strategy to actions though, is not always so easy, especially now as marketing success goes beyond the traditional methods. Automated experiences that improve customer engagement across the customer lifecycle are crucial to business growth. From initial research and awareness to brand advocacy and beyond, growth marketing is the future of business success.
The scope of Marketing Automation goes way beyond merely automating repetitive tasks - create a seamless and succinct customer journey and help sales to focus on the right prospects and customers.
At this event, we will show you how to exploit the advantage of Marketing Automation and enable you to start demonstrating revenue gains from your activity.
Learn more about:
- The foundations from which to build your digital strategy and how to optimize it.
- How to better align your sales and marketing team to effectively engage prospects, delight and retain customers, and build advocates for your brand
- How to attribute your marketing activity to revenue
- How to create a strategy that identifies quick-wins and plans for long term success
Program
8.30 | Introduction
Mats Gustafsson, CEO & Founder @ Wednesday Relations
8.35 | How to deliver revenue growth with your Marketing Automation Technology
Anthony Konarski - Senior Marketing Technology Consultant @ Youwe
Gary Greenall - Digital Strategist @ Youwe
Presentation topics:
- Attribute your marketing activity to revenue
- Better align your sales and marketing team to effectively engage prospects, delight and retain customers, and build advocates for your brand
- Create a strategy that identifies quick-wins and plans for long term success
9.25-9.30 | Questions and summary
Target group
The event is for anyone who wants to increase revenue in their business and is currently using, or considering using Marketing Automation software in their organization. The event is not open for competitors to our partner.
Are you interested but do not have the opportunity to see this event live? Sign up anyway, and we will make sure you get access to the recorded version afterwards.
Online registration closes 15 minutes before the webinar starts.
Speakers
Anthony Konarski
Senior Marketing Technology Consultant @ Youwe
Anthony has extensive experience working in B2B marketing operations and has over 6 years of experience in Marketing Automation Platforms. At Youwe, Anthony is primarily involved in understanding a client’s needs and requirements and from those conversations bringing a solution into reality through technology and strategy to best meet those goals.
Gary Greenall
Digital Strategist @ Youwe
Gary has over 10 years of experience working in digital marketing and delivering digital
strategies. At Youwe, Gary is responsible for the delivery of global and domestic digital
marketing strategies for a wide variety of clients. Gary is passionate about helping clients understand and identify the goals that will make the most impact on their business, along with delivering strategies that will help them to best achieve their goals.
Mats Gustafsson
CEO & FOUNDER @ WEDNESDAY RELATIONS
Mats founded Wednesday Relations 2002 and have extended experience in marketing, sales, digital business and CRM. Mats has worked in line-positions within marketing and sales in Sweden and worldwide. Together with Wednesday Relations, Mats has created a lot of conferences and seminars, and is also a very popular and well-experienced moderator.
Wednesday Live Partner
Youwe is an ISO 27001 certified full-service digital agency. With more than 250 of the best developers, designers, digital marketers, and strategists, we create our customers' online successes. From our offices in the Netherlands, Ukraine, the UK, the Nordics, and Asia our teams always work side by side with our customers.
We help organizations change in the digital world. With the help of data and smart algorithms, we help our customers to be up-to-date on the latest developments in the digital world that is constantly changing. Youwe combines technology, data, and creativity to change and improve the way brands communicate with their customers. Together with our partners, this makes us one of Europe's strongest full-service digital agencies.
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