In this on-demand webinar Sam Counterman discussed 5 key areas brands and marketers need to think about in the wake of the COVID-19 outbreak.
Topics include:
- Brand building - Long and short-term strategy
- Personalization & why it matters
- Privacy: A Shift in Consumers' Trust
- Data Modelling: Using Data to Build Customer Loyalty
- AI and Machine learning: Work Smarter, Not Harder