Customers research and purchase products in their own time and at their own speed. So personalization is the cue for successful targeting the customers to increase sales. The key to this strategy lies in in-depth understanding of customers.
At this webinar Lucas Calmbach and Stefan Borchert will highlight how to setup personalized marketing automation with SAP Marketing Cloud and how to achieve a significant increase of conversion rates and sales. They KPS will highlight some key findings from Elgiganten and other clients as well as some tips and tricks that can make your digital marketing more effective.
Key takeaways:
- Insights to Marketing Use Cases of Elgiganten and other KPS clients
- Tips & Tricks for Personalized Marketing Automation
- Look and feel of SAP Marketing Cloud
Said by participant from the webinar:
"It was very interesting to get a glimpse of the inside of the tool and how easy it was to navigate and use."
Språk: ENG
Tid: 45 min
